My favorite watch - by far - has been the Vario Versa - Year of the Horse. I have reviewed this watch on both this blog, as well as my Youtube channel, and it remains my most-worn watch of the year. It's a beautiful and brilliant watch, and it's one that I thought would easily win as my favorite watch of 2026. Imagine my surprise when that watch was replaced by the Vario Versa Automatic.

Kuoe is a Japanese microbrand that started during the peak of Covid-19, and it has become somewhat of a darling among watch enthusiasts in the years since. While you could attribute their success to a myriad of factors, such as their accessible pricing, the “Made in Japan” prestige, and more, none of that would matter if it wasn’t for one simple thing: they make good watches. Not only do they make good watches, they make watches with a distinct, memorable style of design.